This time last week, Atlanta Fashion Week (ATLFW) took over Atlantic Station, transforming the heart of Midtown into a dynamic showcase of fashion, culture, and creativity. Everyone showed up looking their absolute best, including Mayor Andre Dickens, Adriane V. Jefferson, T.I., Trinidad James, Jazzy Pha, Sean Garrett, and more—proving once again that Atlanta knows how to show up and stand out. The runway became a canvas for bold self-expression, spotlighting Atlanta’s undeniable role as a style and innovation hub in the South.
Over the four days, runway presentations ranged from luxury streetwear and modern minimalist lines to Afrocentric couture and elevated ready-to-wear pieces. Designers presented bold color palettes, multi-textured fabrics, and architectural silhouettes. Just before you walked in, a brand-new 2026 BMW convertible was parked out front, creating a picturesque moment. The ultimate driving machine’s makers partnered with ATLFW this year—and for good reason. It was the ultimate fashion week.
Emerging labels emphasized sustainability and craftsmanship, while established names drew inspiration from the city’s music, art, and cultural legacy. Each collection told a story—one stitched together by innovation, identity, and pride in Atlanta’s growing fashion footprint. Each runway reflected the city’s unique rhythm of artistry, entrepreneurship, and culture moving in sync.
This year’s event also spotlighted the next generation of designers through a bold collaboration with adidas Originals and the AUC Agency. Their “From Campus to the Runway” fellowship brought together ten student creatives from HBCUs for a four-week immersive experience that culminated at ATLFW. The students transformed classroom concepts into runway-ready designs, gaining mentorship, exposure, and a stage to share their work with global audiences. The partnership embodied the spirit of Atlanta—where creativity, culture, and opportunity converge—and reflected ATLFW’s commitment to elevating diverse voices and expanding pathways for young talent in fashion.
As the final lights dimmed, one thing was clear: Atlanta’s influence on culture and creativity continues to grow, inspiring a new generation of designers to dream, create, and lead from right here in the city.
